SOCIAL MEDIA JUMPSTART FOR BUSINESS BOOTCAMP THURSDAY, JANUARY 28, 2016 AT BROOKDALE COMMUNITY COLLEGE |
America’s SBDC New Jersey at Brookdale Community College invites small business owners of Monmouth and Ocean Counties to attend a no-cost Social Media Jumpstart For Business Bootcamp on January 28th from 8:15am – 11:45am at Brookdale Community College Lincroft, NJ Campus. Due to demand, we increased the class size for the morning session to accommodate additional entrepreneurs. If you tried registering previously and were unable, please register TODAY while seats are still available! One of the lessons learned from events such as Superstorm Sandy is that businesses were not prepared to communicate using online resources and social media with their customers when they were unable to conduct business as usual. Digital tools, email marketing and social media provide businesses an opportunity to plan and execute communication strategies that allow for a sustainable plan to interact with their customers for the duration of a business interruption and beyond. Online communication will help protect a business’ reputation, maintain brand awareness and increase customer engagement and loyalty. Seating is limited for this no-cost, high-impact Bootcamp. To register:
Topics Includes: Setting Your Social Media GPS The importance of search engine optimization and keywords. The importance of local search in Google. Why mobile is no longer an option. Creating a strategic plan of action. Top Trends and Tools for Social Media Success The top social media mistakes businesses make and how to correct them. The trends to watch for 2016 and what your business should do to capitalize on them. Why you must implement email and lead capture into your marketing strategy. Integrating the right tactics into the strategic plan of action. |
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Facilitator for the Social Media Jumpstart For Business Bootcamp is social media and marketing expert Lisa Kanda, President of Elkay Corporate Advisors, LLC. Kanda has helped hundreds of business owners get results using marketing, social media and branding strategies. Kanda is also an instructor for the ASBDC at Brookdale Community College Digital Blueprint Certificate Program and a Social Media Consultant for the center, assisting clients in utilizing social media to grow their businesses. |
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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration, The New Jersey Small Business Development Centers (NJSBDC) network is also funded by the state of New Jersey and is hosted by Rutgers Business School: Newark and New Brunswick.