The social network Facebook now has 1.936 billion monthly users and 1.284 billion daily users. Here are a few more quick stats in regards to Facebook:
– Facebook remains the most-used social media site among all ages, used by 64 -percent of Americans 12 and up.
– Facebook accounts for one in every six minutes spent online and one in every five minutes spent on mobile.
– People spend more than 20 minutes a day on Facebook.
– Users generate over 4 million likes per minute.
The NJSBDC at Brookdale Community College is offering active businesses the opportunity to attend one (or both) of two upcoming Facebook focused tuition-free workshops. The morning workshop highlights Facebook for Business Strategies while the afternoon workshop will focus on Facebook Ads for Beginners (outlined below). Registration is required of either (or both) sessions you wish to attend.
Take advantage of this opportunity to participate in highly sought after social media workshops covering strategies and advertising on Facebook (schedules outlined below).
CHOOSE ONE OR BOTH WORKSHOPS
Seating is limited for these no-cost, high-impact workshops and spots will go fast. If you would like to attend both workshops, registration for each individual session is required. 
 
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Facebook for Business: Strategies for Organic Reach & Engagement
In this workshop, participants will learn:
  • How to create a Facebook business strategy.
  • Best practices for your Facebook business page.
  • Top tips to increase organic reach and engagement.
  • How to create a social media calendar.
  • Content strategies to increase organic reach.
  • How to use Facebook insights to optimize results.
AUGUST 29, 2017 (9:00 am – 12:00 pm) 
 


 
Facebook Ads for Beginners
 
In this workshop, participants will learn:
  • Why and when you should use Facebook ads.
  • Best practices for targeting audiences.
  • The difference between boosting and using ads manager.
  • Step by step overview of ads structure and creation.
  • The 3-step method for Facebook ads success.
AUGUST 29, 2017 (1:00 pm – 4:00 pm)