Nov
16
Sat
Introduction to Search Engine Advertising (Held at Ocean County College)
Nov 16 @ 9:00 am – 12:00 pm
Introduction to Search Engine Advertising (Held at Ocean County College) @ Ocean County College

Intro to Search Engine Advertising

Learn the basics of running text ads on search engine result pages to help your business be found by consumers. Intended for beginners, this class will explain how to start using Google Ads (formerly Google AdWords). It explains how to identify keyword phrases that consumers may use to find your business, write text ads, prepare website landing pages, and set up your first paid search engine advertising campaign.

Instructor: Roland Reinhart

Fee: $69

Course Code: CECI-726

Register: Call (732) 255-0404 or Register Online for Ocean County College.

Introduction to Google Analytics (Held at Ocean County College)
Nov 16 @ 12:30 pm – 3:30 pm
Introduction to Google Analytics (Held at Ocean County College) @ Ocean County College

Intro to Google Analytics

Does your website and marketing work? Learn how to use the powerful free reporting tool (Google Analytics) to measure the effectiveness of your website and marketing efforts.

Instructor: Roland Reinhart

Fee: $69

Course Code: CECI-723

Register: Call (732) 255-0404 or Register Online for Ocean County College.

Nov
21
Thu
Social Media – Using Twitter and Instagram
Nov 21 @ 6:00 pm – 9:00 pm

Is your business ready to expand its social media reach to include the use of hashtags, microblogging and images?

Twitter and Instagram are social networks that focus on short messages and images that optimize the use of hashtags for search. In this workshop, participants will learn the basics and benefits of creating a presence on these two platforms. An overview of best practices and ample time for Q&A and how-to demonstrations will be provided.

NOTE: If you are interested in our Digital Blueprint Certificate, this social media workshop is counted towards the Digital Blueprint Certificate Program requirements.

Instructor: Susan Wilcox

Fee: $69

Course Code: XBUSD 082  

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Dec
5
Thu
Social Media – Using Facebook and Pinterest
Dec 5 @ 6:00 pm – 9:00 pm

Does your business provide products and services to consumers? Facebook and Pinterest are social networks that focus on reaching the consumer and retail markets.

In this workshop, participants will learn the basics and benefits to creating a presence on these two platforms. An overview of best practices and ample time for Q&A and how to demonstrations will be provided.

NOTE: If you are interested in our Digital Blueprint Certificate, this social media workshop is counted towards the Digital Blueprint Certificate Program requirements.

Instructor: Susan Wilcox

Fee: $69

Course Code: XBUSD 077  

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Dec
7
Sat
Writing a Business Plan
Dec 7 @ 9:00 am – 12:30 pm
Writing a Business Plan @ Brookdale Community College

Writing a Business Plan

Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehensive plans include sales forecasts, market identification, resources, personnel, cash flow, and income projections. Learn how your finished plan should look, what’s to be included, which language to use and what information to present and in what format your plans are clearly convincing.

Instructor: Jackeline Mejias-Fuertes

FEE: $65

CODE: XBUSD 008

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Note: BRING Lunch – food service is not open on Saturdays