Jan
24
Mon
Fundamentals of Small Business Accounting
Jan 24 @ 6:00 pm – Jan 25 @ 9:00 pm
Fundamentals of Small Business Accounting @ Online
Topic: Business Accounting and Budget

If you are, or intend to be, a small business owner you must master accounting terminology and bookkeeping concepts in order to run a successful business. It’s all about the numbers. This webinar will help you understand how to post and evaluate the numbers that your business generates.

NOTE: This course includes two sessions, Monday and Wednesday evenings in the same week.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Fee: No Cost

Jan
26
Wed
Using Zoom Video for Your Business
Jan 26 @ 6:00 pm – 9:00 pm
Using Zoom Video for Your Business @ Online
Topic: Technology

Zoom has emerged as a major tool in the small business owner’s toolkit. It enables you to meet with prospects, customers, employees, and vendors remotely via video. While it has been easy for some of us to grasp and take advantage of, not all of us have had an easy time.

This is your opportunity to learn the basics and take advantage of what this amazing free tool has to offer. Topics covered include: Basic settings, appearance, lighting, improving audio quality, scheduling, screen sharing, recording, chat, and more.

Instructor: Roland Reinhart, Reinhart Marketing

Fee: No Cost

Jan
27
Thu
Business Plan 101
Jan 27 @ 6:00 pm – 9:00 pm
Topic: Business Basics

Entrepreneurs need customized business plans − a fundamental tool for determining the viability and potential for business ideas. In an aggressive marketplace, business plans serve as game plans that help established businesses sustain momentum and profitability. Attendees explore the benefits of business plan templates.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Fee: No Cost

Feb
3
Thu
Networking 101
Feb 3 @ 6:00 pm – 9:00 pm
Topic: Marketing and Sales

It’s not what you know or who you know . . . it’s who knows you. Online and off-line networking will increase your sphere of influence, establish your brand identity, build trust, generate word-of-mouth, and attract business opportunities. Learn to write and deliver an attention-getting “elevator speech.” Start networking immediately: bring your business cards and brochures to class.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Fee: No Cost

Feb
7
Mon
Marketing 101
Feb 7 @ 6:00 pm – 9:00 pm
Topic: Marketing and Sales

Marketing is about getting people interested in your company’s product or service. Marketing builds brand identity and trust, gives people reasons to buy, and validates the buying decision. Marketing gets people ‘knocking on your door,’ then your selling skills take over!

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Fee: No Cost

Feb
9
Wed
Intro to Digital Marketing
Feb 9 @ 6:00 pm – 9:00 pm
Topic: Marketing and Sales

As a small business owner, you need to know a lot about everything. You are aware that digital marketing is crucial so people can find you and so you can grow your business. But what should you focus on first and foremost?

Your website, email marketing, SEO, CPC/Google Ads, video, organic social media, paid social media? How much time should you spend? What will it cost you? How will you decide where to spend time, money, and resources?

This class breaks down the major types of digital marketing tactics for you. We will cover a lot but won’t go too far into the details/tactics of each because there simply isn’t enough time. (Fortunately, we offer other more specific training classes to help you with that.) This class is your opportunity to ask anything you want about digital marketing, get clarity on obscure topics you’ve heard about, and make informed decisions about what you should learn to do next.

Instructor: Roland Reinhart, Reinhart Marketing

 

Fee: No Cost

Feb
10
Thu
The Side Hustle – How to Start a Business While Working Full Time
Feb 10 @ 6:00 pm – 9:00 pm
Topic: Start-up Assistance

Are you building a business while working full-time? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services

Fee: No Cost

Feb
12
Sat
Business Start Up
Feb 12 @ 9:00 am – 3:30 pm
Topic: Start-up Assistance

If you are a New Jersey entrepreneur who is planning to start or has recently started a small business, this course is for you! Become more knowledgeable about the different types of business entities available along with their legal/tax implications. Learn how to register a business, examine setting up bookkeeping records, taxation, and understanding financial statements, money needs, payroll, insurance, and licensing. Do you have pressing start-up questions? Get answers at this workshop, register today!

If you are a New Jersey entrepreneur who is planning to start or has recently started a small business, this course is for you! Become more knowledgeable about the different types of business entities available along with their legal/tax implications. Learn how to register a business, examine setting up bookkeeping records, taxation, and understanding financial statements, money needs, payroll, insurance, and licensing. Do you have pressing start-up questions? Get answers at this workshop, register today!

Instructor: Dr. Jackeline Mejias-Fuertes

Fee: $ 97.00

CODE: XBUSD 001

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

 

Feb
14
Mon
Entrepreneur Assessment
Feb 14 @ 6:00 pm – 9:00 pm
Topic: Start-up Assistance

Are you considering becoming a business owner? Do you have the characteristics and fundamental skills to run a business? And, what are the types of qualities that may offer a better chance for business success?

Find out if entrepreneurship is right for you. During the session, complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business. We’ll score, interpret and discuss results to provide a better understanding of your entrepreneurial profile.

Instructor: Karen Katcher, MBA, Katcher Associates

 

Fee: No Cost

Feb
15
Tue
Building Blocks to Starting a Business
Feb 15 @ 6:00 pm – 9:00 pm
Topic: Start-up Assistance

Questions! So many questions. This course is designed to help you ask the right questions, and find the right answers, to starting your own business. We identify the basic planning you’ll need to tackle as you start to shape your business idea into reality and help you understand how to prioritize the steps you’ll be taking, including naming your business, determining the type of legal entity you’ll select, developing a business plan, marketing, insurance, financial considerations and more. This course also provides information about valuable resources available to budding entrepreneurs.

Instructor: Ed Dolan, MBA, Kiva Intl. Business Group

Registration is required.

Fee: No Cost

Feb
16
Wed
Business by the Numbers – Webinar
Feb 16 @ 6:00 pm – 8:00 pm
Topic: Business Accounting and Budget

This course offers foundational information about important financial practices and planning, including key accounting and tax considerations, for the new business owner. Don’t be caught by surprise. This practical overview provides an understanding of how to strategically manage the financial aspect of your operation from the start, as you plan for your new business.

Instructor: Karen Katcher, MBA, Katcher Associates

PLEASE NOTE: Registration confirmation will be sent from another system. To avoid the chance of that email ending up in your Junk folder, add this address to your safe list – centeric@clients.njsbdc.com

 

Fee: No Cost

Financing A Small Business
Feb 16 @ 6:00 pm – 9:00 pm
Topic: Financing

Interested in starting a business or expanding an existing business? Need financial assistance? This workshop will address these issues by providing information on determining money needs, SBA loans, venture capital, working with local banks, use of a business plan to secure financing, services provided by the Small Business Development Center.

Instructor: Maggie Osmulski

Fee: $ 60.00

Code: XBUSD 009

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Feb
17
Thu
Mastering the Mental Side of Business
Feb 17 @ 6:00 pm – 9:00 pm
Topic: Business Basics

The way you think will impact the way you run your business. In this class, we will teach you how to set goals and create achievable plans, how to handle the inevitable challenges and setbacks you’ll face along the way building your business. Confidence is key to your success. Learn how to build your confidence in any situation, work through habits and fears that can hold you back, and create a support system that will help lead you to success.

Instructor: Karen Auld, Certified Success Coach

Course Code: CRN 50120

There is no cost for this webinar, but registration is required.

 

Fee: No Cost

Feb
19
Sat
A Business Plan
Feb 19 @ 9:00 am – 12:30 pm
Topic: Business Basics

Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehensive plans include sales forecasts, market identification, resources, personnel, cash flow, and income projections. Learn how your finished plan should look, what’s to be included, which language to use and what information to present and in what format your plans are clearly convincing.

Instructor: Paul Rinaldi

Fee: $ 65.00

Code: XBUSD 008

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

 

Feb
22
Tue
Crowdfunding: A New Alternative to Raising Working Capital
Feb 22 @ 6:00 pm – 9:00 pm
Topic: Financing

Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Fee: No Cost

Recordkeeping for Small Business
Feb 22 @ 6:00 pm – Feb 24 @ 9:00 pm

Gain an understanding of primary financial statements, including their development, their use, and effective methods of analysis. With hands-on instruction in business and accounting software programs, participants will learn the general accounting cycle and how it reflects business transactions.

* The course is 6 hours (2 sessions – 3 hours each)

Instructor:  Mary Adelman

Fee: $99

Course Code: XBUSD 043

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Feb
28
Mon
‘CX’ Customer Experience Management
Feb 28 @ 10:00 am – 12:00 pm

Customers rule! They buy for their reasons, not yours! Customers have expectations. They don’t want to be ‘sold,’ but rather they want to enjoy an engaging buying experience. The key element to entice customers is the exceptional customer service they expect. It’s all about building a customer-centric relationship with a ROI measured in terms of repeat and referral business.

This program explores 5 full-circle™ strategies to create your own customer experience program, including: relationship and customer tactics, product knowledge, presentation skills, and after-the-sale systems. Each strategy works in concert to earn customer loyalty ‘for a lifetime’ and new business referrals.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Fee: No Cost

Mar
1
Tue
NJ Division of Revenue & Taxation: Reporting Business Income Workshop
Mar 1 @ 10:00 am – 12:00 pm
Topic: Tax Planning

Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers in-depth descriptions of different types of business structures and the formation and registration process for each one.

It also covers reporting and paying tax on business income, determining if a tax return is required at the business level, and paying tax on the income at the business and/or at the personal tax level.

Fee: No Cost

Mar
3
Thu
Personal and Professional Branding 101
Mar 3 @ 6:00 pm – 9:00 pm
Topic: Business Basics

In today’s competitive environment, becoming a worthy, influential power, and distinguished brand in the marketplace are essential for professional and monetary success. Your passions, values, and goals figure into your brand assets and differentiation.

We will explore six key elements that serve as foundations for personal development and career planning. You’ll assess your PBV and PBS models for communicating your value and brand promise. You’ll know what it takes to stand out with a brand that builds trust and attracts profitability.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

 

Fee: No Cost

Mar
5
Sat
Business Start Up
Mar 5 @ 9:00 am – 3:30 pm
Topic: Start-up Assistance

If you are a New Jersey entrepreneur who is planning to start or has recently started a small business, this course is for you! Become more knowledgeable about the different types of business entities available along with their legal/tax implications. Learn how to register a business, examine setting up bookkeeping records, taxation, and understanding financial statements, money needs, payroll, insurance, and licensing. Do you have pressing start-up questions? Get answers at this workshop, register today!

If you are a New Jersey entrepreneur who is planning to start or has recently started a small business, this course is for you! Become more knowledgeable about the different types of business entities available along with their legal/tax implications. Learn how to register a business, examine setting up bookkeeping records, taxation, and understanding financial statements, money needs, payroll, insurance, and licensing. Do you have pressing start-up questions? Get answers at this workshop, register today!

Instructor: Dr. Jackeline Mejias-Fuertes

Fee: $ 97.00

CODE: XBUSD 001

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

 

Mar
8
Tue
Maximize Your Trade Show Investment
Mar 8 @ 6:00 pm – 9:00 pm
Topic: Marketing and Sales

Don’t underestimate the value of trade show and event marketing – the most powerful tools in your marketing mix for uncovering and landing new business opportunities.

Find out what you don’t know about trade shows and how to choose your exhibit space, budget time and resources, promote your participation (before, during and after), increase booth traffic, capture the interest of those passing by (in less than 7 seconds), qualify visitors, and get the best follow-up results.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

 

Fee: No Cost

Mar
9
Wed
Financing A Small Business
Mar 9 @ 6:00 pm – 9:00 pm
Topic: Financing

Interested in starting a business or expanding an existing business? Need financial assistance? This workshop will address these issues by providing information on determining money needs, SBA loans, venture capital, working with local banks, use of a business plan to secure financing, services provided by the Small Business Development Center.

Instructor: Maggie Osmulski

Fee: $ 60.00

 

Code: XBUSD 009

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Mar
10
Thu
The Side Hustle – How to Start a Business While Working Full Time
Mar 10 @ 6:00 pm – 9:00 pm
Topic: Start-up Assistance

Are you building a business while working full-time? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services

Fee: No Cost

Mar
12
Sat
A Business Plan
Mar 12 @ 9:00 am – 12:30 pm
Topic: Business Basics

Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehensive plans include sales forecasts, market identification, resources, personnel, cash flow, and income projections. Learn how your finished plan should look, what’s to be included, which language to use and what information to present and in what format your plans are clearly convincing.

Instructor: Paul Rinaldi

Fee: $ 65.00

Code: XBUSD 008

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Mar
15
Tue
Building Blocks to Starting a Business
Mar 15 @ 6:00 pm – 9:00 pm
Topic: Start-up Assistance

Questions! So many questions. This course is designed to help you ask the right questions, and find the right answers, to starting your own business. We identify the basic planning you’ll need to tackle as you start to shape your business idea into reality and help you understand how to prioritize the steps you’ll be taking, including naming your business, determining the type of legal entity you’ll select, developing a business plan, marketing, insurance, financial considerations and more. This course also provides information about valuable resources available to budding entrepreneurs.

Instructor: Ed Dolan, MBA, Kiva Intl. Business Group

Registration is required.

Fee: No Cost

Mar
16
Wed
Understanding Sales and Use Tax in New Jersey
Mar 16 @ 10:00 am – 12:00 pm
Topic: Tax Planning

Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers New Jersey’s Sales and Use Tax, out-of-state sales, and how to file a Sales and Use Tax return.

It also covers Sales Tax for online businesses, law changes affecting online sellers, and the Sales Tax implications for common charges/fees (e.g. digital property, shipping and handling, etc.).

Instructor: NJ Division of Taxation

Fee: No Cost

Mar
17
Thu
Mastering the Mental Side of Business
Mar 17 @ 6:00 pm – 9:00 pm
Topic: Business Basics

The way you think will impact the way you run your business. In this class, we will teach you how to set goals and create achievable plans, how to handle the inevitable challenges and setbacks you’ll face along the way building your business. Confidence is key to your success. Learn how to build your confidence in any situation, work through habits and fears that can hold you back, and create a support system that will help lead you to success.

Instructor: Karen Auld, Certified Success Coach

Course Code: CRN 50120

There is no cost for this webinar, but registration is required.

Fee: No Cost

Mar
21
Mon
Fundamentals of Small Business Accounting
Mar 21 @ 6:00 pm – 9:00 pm
Topic: Business Accounting and Budget

If you are, or intend to be, a small business owner you must master accounting terminology and bookkeeping concepts in order to run a successful business. It’s all about the numbers. This webinar will help you understand how to post and evaluate the numbers that your business generates.

NOTE: This course includes two sessions, Monday and Wednesday evenings in the same week.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Fee: No Cost

Mar
26
Sat
Marketing Strategy for Small Business
Mar 26 @ 9:00 am – Apr 9 @ 2:00 pm
Topic: Marketing and Sales

This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn about the marketing process, essentials of effective marketing, and the marketing mix as well as the essential elements of target marketing, marketing segmentation, types of competition, databases, and internal analysis. Identify how to position the business in the market in order to develop a marketing plan that focuses on goals and strategies. Discover how to use numbers to effectively analyze the current marketplace in creating valid pricing. Investigate how to create a customer database to help manage your business and explore how to create a viable marketing mix for your small business through advertising, promotions, and sales. This seminar ties together the entire marketing mix into a usable format for growing companies.

Instructor: Paul Rinaldi

Fee: $ 269.00

Code: XBUSD-044

Register: Call (732) 842-8685 or Register Online for Brookdale Community College

 

Mar
28
Mon
Quickbooks Set Up AND A/R & A/P
Mar 28 @ 6:00 pm – 9:00 pm
Topic: Business Accounting and Budget

In a simulated business environment, we will demonstrate how to manage both the Customers/Sales and Vendors/Expenses capabilities and Accounts Receivable and Accounts Payable transactions and reporting.

Prerequisite: Fundamentals of Small Business Accounting.

Instructor: Carla Fallone, MBA, Fallone Business ResourcesNOTE: “Fundamentals of Small Business Accounting” is a prerequisite for this course.

This is a two-session course, Monday & Tuesday continuously.

Fee: No Cost