Mar
24
Tue
Marketing Strategies for Small Business
Mar 24 @ 6:00 pm – 9:00 pm

Tues., March 24th, 6 pm – 9 pm
Tues., March 31st, 6 pm – 9 pm
Tues., April 7th, 6 pm – 9 pm
Tues., April 14th, 6 pm – 9 pm
Tues., April 21st, 6 pm – 9 pm

***Must Take all (5) Sessions***

This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn about the marketing process, essentials of effective marketing, and the marketing mix as well as the essential elements of target marketing, marketing segmentation, types of competition, databases, and internal analysis. Identify how to position the business in the market in order to develop a marketing plan that focuses on goals and strategies. Discover how to use numbers to effectively analyze the current marketplace in creating valid pricing. Investigate how to create a customer database to help manage your business and explore how to create a viable marketing mix for your small business through advertising, promotions, and sales. This seminar ties together the entire marketing mix into a usable format for growing companies.

Instructor: Riina Van Rixoort

Fee: $269

Course Code: XBUSD 044

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Mar
28
Sat
Marketing Strategies for Small Business (Held at Ocean County College)
Mar 28 @ 9:00 am – 3:30 pm

Sat., March 28th, 9 am – 3:30 pm
Sat., April 4th, 9 am – 3:30 pm
Sat., April 11th, 9 am – 12:00 pm
***Must Take all (3) Sessions***

This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn about the marketing process, essentials of effective marketing, and the marketing mix as well as the essential elements of target marketing, marketing segmentation, types of competition, databases, and internal analysis. Identify how to position the business in the market in order to develop a marketing plan that focuses on goals and strategies. Discover how to use numbers to effectively analyze the current marketplace in creating valid pricing. Investigate how to create a customer database to help manage your business and explore how to create a viable marketing mix for your small business through advertising, promotions, and sales. This seminar ties together the entire marketing mix into a usable format for growing companies.

Instructor: Riina Van Rixoort

Fee: $269

Course Code: CEBM 277-01

Register: Call (732) 255-0404 or Register Online for Ocean County College.

Note: BRING Lunch – food service is not open on Saturdays.

Apr
25
Sat
Recordkeeping for Small Business (Held at Ocean County College)
Apr 25 @ 9:30 am – 4:00 pm

Gain an understanding of primary financial statements, including their development, their use, and effective methods of analysis. With hands-on instruction in business and accounting software programs, participants will learn the general accounting cycle and how it reflects business transactions.

Instructor: Julius Lodato

Fee: $99

Course Code: CEBM 276-01

Register: Call (732) 255-0404 or Register Online for Ocean County College.
Note: BRING Lunch – food service is not open on Saturdays.

Jun
23
Tue
Recordkeeping for Small Business
Jun 23 @ 6:00 pm – 9:00 pm

Tues., June 23rd, 6 pm – 9 pm
Thurs, June 25th, 6 pm – 9 pm
The course is 6 hours (2 sessions – 3 hours each)

Gain an understanding of primary financial statements, including their development, their use, and effective methods of analysis. With hands-on instruction in business and accounting software programs, participants will learn the general accounting cycle and how it reflects business transactions.

Instructor: Julius Lodato

Fee: $99

Course Code: XBUSD 043

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.