Marketing Strategies for Small Business
Dec 3 @ 9:00 am – Dec 17 @ 2:00 pm
Marketing Strategies for Small Business @ Online-In Person

Topic: Marketing

This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn about the marketing process, essentials of effective marketing, and the marketing mix as well as the essential elements of target marketing, marketing segmentation, types of competition, databases, and internal analysis. Identify how to position the business in the market in order to develop a marketing plan that focuses on goals and strategies. Discover how to use numbers to effectively analyze the current marketplace in creating valid pricing. Investigate how to create a customer database to help manage your business and explore how to create a viable marketing mix for your small business through advertising, promotions, and sales. This seminar ties together the entire marketing mix into a usable format for growing companies.

3 sessions (SARTUDAY, 9-2:00 pm)

Fee: 269.00

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.

Design an Engaging Website for Your Business
Dec 6 @ 12:00 pm – 1:00 pm
Topic: Technology

Learn how to create a search-friendly website that drives user action and supports your goals. Whether you’re launching a new website or sprucing up an old one, this workshop will help. In this workshop, you will learn the fundamentals of what makes a strong website and explore ideas to engage potential customers.

Fee: No Cost

Financing A Small Business
Dec 17 @ 9:00 am – 12:00 pm
Financing A Small Business @ Online
Topic: Financing

Interested in starting a business or expanding an existing business? Need financial assistance? This workshop will address these issues by providing information on determining money needs, SBA loans, venture capital, working with local banks, use of a business plan to secure financing, and services provided by the Small Business Development Center.

Instructor: Maggie Osmulski

Fee: $60

Code: XBUSD 009

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.