After starting with AT&T in business sales in Kansas City, she earned her MBA in Marketing and was soon promoted to their New Jersey Headquarters in Basking Ridge. Here she held a variety of positions including Strategic Planner, Travel Market Manager, National Sales Communications Manager, and Regional Director of University Relations. These included responsibility for billion-dollar revenue streams and multi-million-dollar advertising budgets. She particularly enjoyed launching new strategies and events, imprinting them with her creative stamp.
Maggie left AT&T to help her husband run Concession Supply Company, a small wholesale distributor of snack foods providing supplies, machinery and fun foods to retailers, schools, and concessionaires throughout New Jersey. If you’ve ever purchased a pretzel, cotton candy or churro at school or on your favorite beach, it most likely was distributed by them.
Prior to joining the SBDC and Brookdale Community College, Maggie also embraced an opportunity to be an Adjunct Professor of Marketing at Hudson Community College. Today, she is happy to share her perspective from both ends of the business spectrum. When not supporting small business owners, she serves on the Historic Preservation Committee, is an avid traveler and a zealous genealogist, having traced her roots to the American Revolution.
Professor (Retired), Consultant Business Plans
As a SBDC Consultant, Professor Boyington uses her years of experience and expertise to assist individuals who are planning to start and grow a business or desire to pivot their existing business with new products/services and markets. She works one-on-one with small business owners, conducts presentations, coordinates with partner association to assist clients with connections for financing endeavors, serves as a member of the Monmouth/Ocean NJSBDC Capital Infusion Team, contributes to the writing of guides to assist individuals in developing Business Plans that support their efforts in designing sustainable structures in the pursuit of financing. Ms. Boyington is also a past recipient of the Small Business Administration of New Jersey Advocate of the Year award.
- Business Plan development
- Editorial review
- Feasibility Studies
- Planning and Organizational Strategy
- SWOT Analysis
- Risk Assessment
- Higher Education Program and Course development and Accreditation Consultant
- Training: Business, Industry, Entrepreneurship, Communication, Leadership, Motivation and Team Building. Customized Seminars
Expertise – Social Media, Marketing Strategy and Implementation
Joseph L. Kapuscinski