March 24, 2020 @ 6:00 pm – 9:00 pm
Brookdale Community College
765 Newman Springs Road
NJ 07738

Tues., March 24th, 6 pm – 9 pm
Tues., March 31st, 6 pm – 9 pm
Tues., April 7th, 6 pm – 9 pm
Tues., April 14th, 6 pm – 9 pm
Tues., April 21st, 6 pm – 9 pm

***Must Take all (5) Sessions***

This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn about the marketing process, essentials of effective marketing, and the marketing mix as well as the essential elements of target marketing, marketing segmentation, types of competition, databases, and internal analysis. Identify how to position the business in the market in order to develop a marketing plan that focuses on goals and strategies. Discover how to use numbers to effectively analyze the current marketplace in creating valid pricing. Investigate how to create a customer database to help manage your business and explore how to create a viable marketing mix for your small business through advertising, promotions, and sales. This seminar ties together the entire marketing mix into a usable format for growing companies.

Instructor: Riina Van Rixoort

Fee: $269

Course Code: XBUSD 044

Register: Call (732) 842-8685 or Register Online for Brookdale Community College.