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Events

Email Marketing for Small Business

You’ve built your website. Now it’s time to develop an email marketing program. Learn how to build customer loyalty, increase website traffic, and sales. Start by selecting a vendor. Develop strategies for growing your email lists. Learn how to develop compelling content. Review how to create your emails, style guidelines, [...]

2019-12-12T13:10:31-05:00

Social Media – Using Twitter and Instagram

Is your business ready to expand its social media reach to include the use of hashtags, microblogging and images? Twitter and Instagram are social networks that focus on short messages and images that optimize the use of hashtags for search. In this workshop, participants will learn the basics and benefits [...]

2019-12-12T13:59:58-05:00

Creating a Social Media Strategy for your Business

Get your goals in gear with this new workshop! Your business social media strategy should be integrated within your overall marketing strategy. In this workshop, participants will learn how to implement a successful social media program by focusing on goals, appropriate social media channels for target markets, creating social media [...]

2019-12-12T13:08:04-05:00

Marketing Planning Tools for an Uncertain New Reality

This interactive webinar is designed to provide small business owners with the tools they need to plan for reopening and succeeding in our new reality, including: -The importance of Marketing Planning to business success, -A new SWOT Analysis, -An updated Competitive Analysis, -Branding and Marketing Communications with revised marketing messages [...]

2020-05-15T12:20:27-04:00

Recordkeeping for Small Business

The course is 6 hours (2 sessions – 3 hours each) Tues., January 21st AND Thurs., January 23rd, 6 pm – 9 pm Gain an understanding of primary financial statements, including their development, their use, and effective methods of analysis. With hands-on instruction in business and accounting software programs, participants [...]

2020-02-24T12:02:03-05:00

Recordkeeping for Small Business

Tues., June 23rd, 6 pm - 9 pm Thurs, June 25th, 6 pm - 9 pm The course is 6 hours (2 sessions – 3 hours each) Gain an understanding of primary financial statements, including their development, their use, and effective methods of analysis. With hands-on instruction in business and [...]

2020-02-24T12:01:50-05:00

Financing a Small Business

Interested in starting a business or expanding an existing business? Need financial assistance? This workshop will address these issues by providing information on determining money needs, SBA loans, venture capital, working with local banks, use of a business plan to secure financing, services provided by the Small Business Development Center. [...]

2020-01-30T16:02:17-05:00

Financing a Small Business

Interested in starting a business or expanding an existing business? Need financial assistance? This workshop will address these issues by providing information on determining money needs, SBA loans, venture capital, working with local banks, use of a business plan to secure financing, services provided by the Small Business Development Center. [...]

2020-01-30T16:02:36-05:00

Introduction to Search Engine Advertising

Intro to Search Engine Advertising Learn the basics of running text ads on search engine result pages to help your business be found by consumers. Intended for beginners, this class will explain how to start using Google Ads (formerly Google AdWords). It explains how to identify keyword phrases that consumers [...]

2020-01-30T15:45:12-05:00

Introduction to WordPress

Intro to WordPress 33% of websites use WordPress, one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plugins to provide functionality, and we’ll make sure you know how to keep [...]

2019-12-12T13:49:57-05:00

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