Call Us Today! (732) 842-8685

Social Media

Social Media 2017-09-15T16:12:15+00:00

According to a survey conducted by American Express Open, the most common online marketing techniques currently being utilized by small businesses are a company website followed by social media.

The NJSBDC at Brookdale Community College is now offering e-marketing seminars to help you grow your business. Join the other small businesses who have discovered the benefits of online marketing by attending any of the up-coming seminars listed below.  The seminars will be presented by highly-qualified professionals. Furthermore, all the attendees will have the opportunity to to request FREE one-on-one counseling on the subject matter (must qualify for one-on-one training).

Digital Blueprint Certificate

Develop Digital Strategies to make your business soar! This 24 hour certificate program includes these social media workshops offered by the NJSBDC at Brookdale Community College.
Learn how you can make your own digital blueprint. — Digital Blueprint Certificate Information

 Don’t miss this opportunity to grow your business!

2017 Summer/Fall Schedule

Creating a Social Media Strategy for your Business
Get your goals in gear with this new workshop! Your business social media strategy should be integrated within your overall marketing strategy.
In this workshop, participants will learn how to implement a successful social media program by focusing on goals, appropriate social media channels for target markets, creating social media calendar, implementation and return on investment.  Participants to walk out the door with a strategic social media plan of action.

NOTE: If you are interested in our new Digital Blueprint Certificate, this social media workshop is the first required workshop for the Digital Blueprint Certificate program. Digital Blueprint Certificate Information

When: Thursday, September 14, 6-9pm at Brookdale Community College, Lincroft, NJ

When: Wednesday, October 4, 6-9pm at Brookdale Community College, Lincroft, NJ

Course Code: XBUSD 079     Fee: $69

To register online click here or for more information call 732-842-8685

When: Thursday, November 9, 6-9pm  at Ocean County College

Course Code:  CECI 718   Fee: $69

To register online click here or for more information call 732-255-0404


Introduction to Blogging
If you already have a website and want to rank higher in search engines, showcase your expertise, and provide education and information to get new customers, blogging is a great way to do just that.  In this workshop, participants will learn the basics including blogging platforms, layout and vocabulary; blogging benefits, content creation and creating a blog editorial calendar.
An overview of best practices and ample time for Q&A and how to demonstrations will be provided.  Digital Blueprint Certificate Information

When:  Tuesday, October 24, 6-9pm at Brookdale Community College, Lincroft, NJ 

Course Code:  XBUSD 094      Fee:  $69

To register online click here or for more information call 732-842-8685

*Food service is not open on Saturdays

When: TBD at Ocean County College

Course Code: CECI 724  Fee: $69

To register online click here or for more information call 732-255-0404


Social Media B2B – Using LinkedIn and Google+
Does your business provide products and services to other businesses? LinkedIn and Google+ are social networks that focus on business and professional connections.
In this workshop, participants will learn the basics and benefits to creating a presence on these two platforms.
An overview of best practices and ample time for Q&A and how-to demonstrations will be provided.  Digital Blueprint Certificate Information

When:  Tuesday,  July 18, 6-9pm at Brookdale Community College, Lincroft, NJ

When:  Tuesday, October 17, 6-9pm  at Brookdale Community College, Lincroft, NJ

Course Code: XBUSD 081      Fee: $69

To register online click here or for more information call 732-842-8685

When: Tuesday, November 21, 6-9pm at Ocean County College  

Course Code: CECI 721  Fee: $69

To register online click here or for more information call 732-255-0404

*Food service is not open on Saturdays


 Social Media B2C – Using Facebook and Pinterest
Does your business provide products and services to consumers? Facebook and Pinterest are social networks that focus on reaching the consumer and retail markets.
In this workshop, participants will learn the basics and benefits to creating a presence on these two platforms.
An overview of best practices and ample time for Q&A and how to demonstrations will be provided.  Digital Blueprint Certificate Information

When: Tuesday, July 11, 6-9pm at Brookdale Community College, Lincroft, NJ

 Monday, November 13, 6-9pm at Brookdale Community College, Lincroft, NJ

Course Code: XBUSD 077         Fee:  $69

To register online click here or for more information call 732-842-8685

When: Wednesday, July 12, 6-9pm at Ocean County College

 When: Thursday, December 7, 6-9pm at Ocean County College

Course Code: CECI 722   Fee: $69

To register online click here or for more information call 732-255-0404


Social Media – Using Twitter and Instagram
Is your business ready to expand its social media reach to include the use of hashtags, microblogging and images?
Twitter and Instagram are social networks that focus short messages and images that optimize the use of hashtags for search. In this workshop, participants will learn the basics and benefits to creating a presence on these two platforms.  An overview of best practices and ample time for Q&A and how-to demonstrations will be provided.  Digital Blueprint Certificate Information

When: Tuesday, August 01, 6-9 pm at Brookdale Community College, Lincroft, NJ

When: Wednesday, December 12, 6-9 pm at Brookdale Community College, Lincroft, NJ

Course Code:  XBUSD 082       Fee: $69

To register online click here or for more information call 732-842-8685

When: TBD at Ocean County College

Course Code: CECI 725  Fee: $69

To register online click here or for more information call 732-255-0404

*Food service is not open on Saturdays

______________________________________________________________________________________________________________________________________

Email Marketing for Small Business

Riina Van Rixoort
You’ve built your website. Now it’s time to develop an email marketing program.  Learn how to build customer loyalty, increase website traffic, and sales.  Start by selecting a vendor.  Develop strategies for growing your email lists.  Learn how to develop compelling content.  Review how to create your emails, style guidelines, and frequency of emails.  Finally, assess the results of your email marketing.

 When: Wednesday, October 17, 6-9pm at Brookdale Community College, Lincroft, NJ 

Course Code:  XBUSD 089       Fee: $69

To register online click here or for more information call 732-842-8685


The New Jersey Small Business Development Center network offers this specialized counseling and training and is funded in part through a Cooperative Agreement with the U.S. Small Business Administration, through appropriations made by the US Congress to further promote job creation and retention.